A woman known as "chatterbox.mama" on Tiktok has implored women to take part in the "burn bra challenge" as an act of protest against Nike's partnership with transgender, biological male Dylan Mulvaney.
Heinerscheid recently appeared on a podcast where she promoted Bud Light’s new direction and marketing, stating that the company needed to update its “fratty” image and change its “out of touch humor.”
"Home for a moment and leaning into cozy workout wear life with @nikewomen's newest Zenvy leggings and Alate bra!," Mulvaney writes in an Instagram post.