The vice president of marketing at Bud Light, Alissa Gordon Heinerscheid, has come under criticism after leaked photos from her Facebook page showed her participating in behavior that she seemed to be criticizing, The Daily Caller reports.
Heinerscheid recently appeared on a podcast where she promoted Bud Light’s new direction and marketing, stating that the company needed to update its “fratty” image and change its “out of touch humor.”
However, the leaked photos show her participating in activities that could be considered “fratty,” such as drinking with others and holding condoms up to their mouths.
Bud Light’s marketing has faced criticism recently, particularly after they released a beer can featuring transgender TikTok star Dylan Mulvaney’s face on it, as well as a can with a rainbow that states “celebrate everyone’s identity” and features different pronouns.
Below are screenshots from Heinerscheid’s Facebook account obtained by Daily Caller:
