For the month of march, CNN had the biggest decrease in primetime viewership among the cable news neworks, according to the latest figures released by Nielsen.
Despite the ratings, a CNN spokesperson claimed “CNN is a top-five cable network in total day, has the youngest audience in cable news, reaches the most viewers in cable news in the demo, and is the #1 digital news platform in the world.”
According to a source close to the situation, viewership for all big cable networks are reportedly down due to an uptick in subscribers opting for streaming services such as Netflix and Hulu.
From The New York Post:
Fox News averaged 2.09 million viewers in prime time in March, with MSNBC at 1.14 million and CNN at 473,000, according to Nielsen figures cited by the Associated Press. In the key 25-54 age demographic for advertisers, CNN is seeing some of its lowest numbers in decades. The poor ratings have also plagued other parts of CNN’s broadcasting schedule. “CNN This Morning,” the morning show that features co-hosts Don Lemon, Kaitlan Collins, and Poppy Harlow, averaged just 359,000 total viewers in the last quarter, according to figures cited by Mediaite.
