Anheuser-Busch released a statement last week in response to the backlash that the company faced earlier this year when one of its brands, Bud Light, partnered with transgender “influencer” Dylan Mulvaney.
“We recognize that over the last two months, the discussion surrounding our company and Bud Light has moved away from beer, and this has impacted our consumers, our business partners, and our employees,” the statement read. “We are a beer company, and beer is for everyone.”
CEO Brendan Whitworth said that the company was “announcing three important actions as we continue to move our business forward” in light of the boytcott.
“First, we are investing to protect the jobs of our frontline employees,” he said. “Second, we are providing financial assistance to our independent wholesalers to help them support their employees.”
Whitworth ended by saying the company “hears” its valued customers.
From The Daily Wire:
“Our summer advertising launches next week, and you can look forward to Bud Light reinforcing what you’ve always loved about our brand – that it’s easy to drink and easy to enjoy,” he said. “As we move forward, we will focus on what we do best – brewing great beer and earning our place in moments that matter to you.”
