Nearly 90 universities have renamed their Diversity, Equity, and Inclusion (DEI) offices in response to growing federal scrutiny. While labels like “Belonging,” “Access,” and “Inclusive Excellence” now appear on campus websites, the underlying programs remain unchanged, according to a recent watchdog survey.
The rebranding follows pressure from the Trump administration, which warned taxpayer-funded schools that DEI programs engaging in race-based practices may face federal funding cuts. Rather than eliminate DEI infrastructure, most institutions have opted for cosmetic name changes. Out of over 240 universities surveyed, only 16 have shut down their DEI departments entirely.
Examples include Stanford University’s office now labeled “Community, Culture and Engagement,” and Kansas State University renaming its unit “Access and Opportunity.” Critics argue the moves are designed to shield schools from legal and political consequences while continuing to push DEI ideologies.
Analysts say the shift marks a new phase in the debate over DEI in higher education. Institutions now seek to avoid political backlash and legal risk by simply changing terminology while maintaining the same administrative priorities. This strategy allows schools to comply with federal demands on paper while preserving their original DEI goals.
Congressional and legal scrutiny of university DEI policies continues to grow. With more federal investigations expected, watchdogs warn that rebranded offices could soon be forced to disclose whether substantive policy changes accompany the new names.
