In a bid to revolutionize facial recognition technology, Microsoft has recently filed a patent for a novel “face reader” technology in the United States.
This system aims to enhance the tracking of human faces comprehensively, according to a report from Reclain the Net.
Though it can enhance gaming experiences, there’s potential for its application in monitoring remote workers and various other sectors.
The primary drive behind this move by Microsoft is to facilitate the development of cost-effective mixed-reality headsets with a superior ability to interpret facial expressions.
In contrast to the current converters that are more cumbersome and expensive, Microsoft’s patent suggests integrating tracking elements directly.
This approach would eliminate the need for converters and reduce processing circuit area, making the technology more compact and energy-efficient.
This advancement isn’t just about gaming and entertainment, Reclaim the Net points out.
The Glimpse Group, an immersive tech platform offering AR and VR solutions for sectors like education, healthcare, and marketing, expressed keen interest.
“If Microsoft succeeds in making facial tracking cheap(er) and more efficient,” mentioned Glimpse Group’s VP Jake Maymar, then it could have on its hands “one of the most lucrative (AR and VR) metrics you can possibly have.”
Manufacturers, Maymar added, would readily adopt this system once developed by Microsoft.
“That’s incredibly powerful. You can actually have a clear metric and be able to measure the impact of advertising, the impact of experiences, and the impact of connections with others,” he said.
Industry behemoths like Meta and Apple are also exploring technologies to interpret human facial expressions, hinting at the potential evolution of these systems into more of a “mind reader” than a mere “face reader.”
