Former President Donald Trump has introduced a new fragrance line, “Fight, Fight, Fight,” just in time for the holiday season.
The product, marketed as a unisex cologne and perfume, was announced on his TRUTH Social platform and is being promoted as a unique gift for both conservative and liberal audiences.
The name of the fragrance aligns with Trump’s well-known combative rhetoric and branding style, appealing to his base while sparking broader attention.
Details about the scent’s notes or pricing have yet to be released, but its timing and messaging suggest it’s intended as both a political statement and a commercial venture for the 2024 holiday market.
The cologne for men is $199, the perfume for women is $199 and the Gift Set is priced at $298.
