One Million Moms, a Christian conservative group, is upset that pharmaceutical company Eli Lilly highlighted transgenderism in one of its newest ads. A particular line in the narration of the ad struck the Christian group as offensive, especially when the line was accompanied by footage of a person who had double mastectomy scars.
The conservative Christian group is calling upon parents to protest the ad because of the line that said “the body you are randomly assigned at birth shouldn’t determine how well you are cared for,” the Christian Post reported.
It was accompanied by visuals of a woman with double mastectomy scars wearing an open shirt and identifying as a man. The ad also featured a diverse range of people of different races, disabled people, people of color, people of different gender identities, and more, in a bid to highlight inclusivity.
The voice over in the ad says that medicines are made for everyone, rich or poor, no matter where that person resides. “Medicine will not discriminate against the color of your skin. Medicine pays no attention to the borders we draw to divide ourselves from each other,” the voice over states.
“Because the body you are randomly assigned at birth shouldn’t determine how well you are cared for, or how hard we work to find answers,” the Eli Lilly ad continues. “We make medicine not just for some, but for everyone.”
“Can you imagine what goes through the mind of a child when he or she sees this ad?” the statement from One Million Moms read. The Christian organization is known for decrying organizations that produce ads and other content that push ideologies disguised as inclusivity and diversity.
“Lilly chose to air this commercial knowing it would be controversial,” the group alleges, as per CBN News. “We all know children imitate what they see and repeat what they hear. Lilly should be ashamed!”