Marvel actor Mark Ruffalo is sounding the alarm over Disney’s recent suspension of Jimmy Kimmel Live, warning that the entertainment giant could face major financial fallout if the show is canceled.
Ruffalo took to social media to say Disney’s stock is in danger of a steep decline, stating, “It’s going to go down a lot further if they cancel his show. Disney does not want to be the ones that broke America.” His comments reflect the growing outrage among celebrities and fans, who view the suspension of Kimmel as a blatant act of censorship.
Jimmy Kimmel was suspended after comments made on his late-night show referencing the assassination of conservative figure Charlie Kirk. In his monologue, Kimmel made statements that critics said mocked the tragedy and falsely associated the accused killer with a political movement. The backlash was swift, with several ABC affiliates removing the show and calls for his cancellation spreading rapidly.
The response from celebrities has been strong. Kimmel thanked Ruffalo for standing up for him, calling him “on the right side of history.” The hashtag #BoycottDisney began trending soon after, with consumers flooding forums to report canceling their Disney+ and Hulu subscriptions in protest.
Although rumors of a major stock dip have circulated, the financial picture remains unclear. What is clear is that Disney is facing mounting pressure from both sides — with critics accusing it of political bias and supporters accusing it of bowing to right-wing outrage.
Whether the company chooses to reinstate Kimmel or let the controversy escalate may determine not just the future of a show, but the perception of free speech and corporate integrity in the entertainment world.