Target announced that it will remove synthetic colors from its cereals, a major win for the Make America Healthy Again (MAHA) initiative as the company implements its sweeping changes.
The Consumer Brands Association launched an effort to Make America Healthy Again, committing to end the manufacturing of products with certified Food, Drug & Cosmetic (FD&C) colors by the end of 2027.
Nestlé announced that it will take steps to align its products with the "Make America Healthy Again" initiative, pledging to remove all Food, Drug & Cosmetic (FD&C) colors.
Health and Human Services Secretary Robert F. Kennedy Jr. announced Thursday that petroleum-based food dyes will be removed from the U.S. food supply, calling the long-standing use of synthetic chemicals in everyday foods a health crisis for American families. The decision marks a significant milestone in President Donald Trump’s Make America Healthy Again (MAHA) agenda.