Disney Uses ‘Gender Fluid’ TikTok Influencer to Model Minnie Mouse Clothing

“I literally look like Minnie Mouse!”

QUICK FACTS:
  • Disney is paying transgender, “gender fluid” TikTok influencer Seann Altmann to model character clothing.
  • The influencer released a promo video for Disney Style where he is seen donning the attire of Minnie Mouse, complete with the red hair bow and yellow pumps.
  • The clothing worn by a biological man is targeted toward young women and girls.
  • “The character most like me is Minnie Mouse, and I have the most perfect dress to start the look,” he says.
  • Altman dons the dress, layers a white collar, and adds a petticoat, which he says is “so fun to move in.”
  • He then puts his hair in space buns to mimic Minnie’s ears.
  • The video then shows Altman putting on lipstick, tights, and the “iconic yellow pump.”
SIMILAR THEMES FOUND IN DISNEY PARKS:
  • American Faith reported that men were wearing dresses and eyeshadow at Disneyland’s Bibbidy Bobbidy Boutique.
  • The Bibbidy Bobbidi Boutique offers children “magical makeovers for royalty-in-training,” including “elegant princesses” and “shining knights,” according to Disneyland’s website.
  • A video emerged of a mustached man in colorful eyeshadow welcoming children to the attraction, saying, “So, my name is Nick, I am one of the Fairy Godmother’s Apprentices.”
  • “I’m here to shop you around and make all your selections for the day,” the employee continues.
BACKGROUND:
  • In May, Disney signed a partnership with an LGBT company to produce Pride content.
  • “What we’re trying to do is create systematic and meaningful change in the end,” said Disney advertising executive John Campbell during a discussion with Adweek.
  • “We can’t do that if we’re not consistent and intentional. None of us are here for the heritage months only. We all activate 365 days a year,” Campbell stated, adding, “These collaborations are a natural extension of our ongoing commitment to reflect the diversity of our audience, the workforce, and the world in which we do business and are part of our multifaceted, long-term approach to intentionally and authentically reach our viewers.”

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